We set a new standard for videos commercially cleared for use by Brands.
As part of our new gold standard commercial clearance we are seeking model releases from all relevant videos, which will allow us to pitch them to brands and advertising agencies in the UK and USA.
As we work though the vault you may receive or have already received emails from us requesting model releases for people depicted in your video.
A model release is the written confirmation from the identifiable person or persons in a video, permitting their likeness to be used by a brand. As the copyright owner and/or filmer you will have already agreed to licensing terms on upload, but you cannot sign on behalf of all the other people depicted.
Without model releases we will continue to market and license your content to the majority of our buyers, but we want to be able to promote your content to our brand and agency buyers too.
We are excited to announce that we have already reached 5,000 videos commercially cleared to our new gold standard, thank you everyone for your help so far!
If you have any questions please email us at contact@newsflare.com.
